Vidi Emi is committed to respecting the privacy of our customers, and to the privacy of recipients of our customers’ mailing lists. To this end, we have established the following policy regarding personally identifiable information supplied by list owners, and email addresses on individual mailing lists (personally identifiable information is any information that is associated with your name or email address).
List Owner Information
Confidentiality Vidi Emi will not sell your personally identifiable information.
Security Vidi Emi ensures the security of your financial information. Credit card numbers are only used for processing.
Access & Accuracy Vidi Emi strives to keep your personally identifiable information accurate.
Responding to complaints If Vidi Emi receives a credible complaint from a recipient regarding a list hosted with our service, we will give that recipient, or their internet service provider, network administrator or upstream provider, contact information for the list owner. It is the list owner’s responsibility to maintain accurate contact information, and to respond to recipients appropriately and in a timely fashion.
Mailing Recipient Information
Confidentiality Vidi Emi does not divulge email addresses or other information collected by our customers. We never share lists among list owners, and we never sell customers’ lists. All list owners are bound by the Vidi Emi General License Agreement and Acceptable Use Policy.
Security Vidi Emivides list owners password-protected access to recipient information, with available SSL encryption, to thwart unauthorized access to mailing list information.
Acceptable Use Policy
In order to protect the reputation of Vidi Emi’s customers and to ensure maximum delivery of customer email, Vidi Emi enforces an acceptable use policy (AUP). Vidi Emi’s AUP prevents abuse of Vidi Emi’s network and services, protects recipients from receiving unsolicited email, and ensures email deliverability by protecting Vidi Emi’s ISP and email provider relationships.
Section I: Compliance with ISP’s Email Policies
Since compliance with ISPs’ email acceptance policies directly determines the deliverability of Vidi Emi’s customer email, adherence to the collective policies of receiving ISPs is the primary requirement our AUP.
Vidi Emi customers must adhere to all rules and policies set by the ISPs receiving their email. As a responsible email service provider, Vidi Emi passes along the requirements and complaint feedback from ISPs. ISP-reported complaint levels are monitored and used to enforce the specific rules of each ISP. Excessive complaints or other negative feedback from recipients, ISPs, network administrators and “blacklisting” organizations such as SpamHaus is prohibited, regardless of meeting all other AUP requirements and best practices guidelines.
Section II: Commercial Email Opt-in Requirements
A. Online and Offline Subscriptions:
Permission: Email may only be sent to recipients who have explicitly granted the sender permission to send them email.
Expectations: The sender must provide clear and conspicuous notice to recipients at the point of email address collection regarding the content and frequency of emails which will be sent.
Removal: Recipients must be able to stop receiving email resulting from a single subscription request with a single unsubscribe request.
Documentation:For online subscriptions, senders must collect and maintain opt-in documentation which includes the recipient’s IP address, date and time of opt-in, and exact URL of the webpage where the subscribe request was made. For subscriptions collected offline, documentation must include information detailing how and when the recipient granted the sender permission to send them email. Vidi Emi reserves the right to require documentation at the time addresses are uploaded.
Accountability: List owners are solely responsible for their subscription generation methods including compliance of the Vidi Emi AUP by any third parties used during the subscription process.
B. No Sharing of Email Addresses:
No “Permission Passing”: Senders are not allowed to pass permission from one opt-in list to another.
No Purchasing of Bulk Email Addresses: Vidi Emi does not allow senders to purchase third party email address databases.
Section III: Transactional Email Requirements
Non-commercial messages, as defined in the CAN-SPAM Act of 2003, may be allowed provided the sender can reasonably demonstrate that recipients are customers and have provided their email address in the process of purchasing products or services. All transactional emails will be monitored closely for negative feedback.
Section IV: Message Content
A. Unsubscribe Instructions:
All messages must include visible and functioning unsubscribe instructions.
B. Relevant Subject Lines:
All messages must include a subject line relevant to the content in the body of the message. Subject lines must not be misleading or deceptive in any way.
C. No Illegal, Abusive or Offensive Content:
Illegal, abusive or offensive content includes, but is not limited to, pornography, obscenity, nudity, racism, hatred, violations of privacy, hacking, viruses, harassment, malicious or threatening content.
Section V: Sending to Unsubscribed or Bounced Addresses
List owners may not send to recipient addresses which have been previously unsubscribed or which have been previously removed as a result of returned mail (“bounces”) without a new documented subscription request from the recipient.
Section VI: Evading License Limits
Vidi Emi customers are prohibited from using multiple uploads and removals to circumvent the license level. For example, if you intend to send to 100K recipients, you may not open a 10K recipient account and send to 100K recipients in 10 unique uploads of 10K each.